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JANKY PROMOTERS

DVD REVIEW

 

  JANKY PROMOTERS  
     
  Starring: Ice Cube, Mike Epps, Young Jeezy, Darris Love, Terry Crews, Julio Oscar Mechoso and Glenn Plummer  
     
  The Janky Promoters is the story about two music promoters who get the chance to book a top selling hip hop artist in their midsized venue. The pair is ill equipped for such a task and everything goes wrong.  

 

                                                                                                                    By Tonisha Johnson

 

Ice Cube stars as soon-to-be-married Russell Redds, a broke, wannabe promoter and partner in crime Jellyroll (Mike Epps) who bankrolls his life via women and seedy dealings with the criminally active. Both attempt to finance and pull-off an unadvertised rap event at the local theater.
 
Russell finds himself in hot water when he doesn't have the funds to pull the event off. On the day of rapper Young Jeezy's arrival, Russell and Jellyroll come up with every excuse as to why the event is going off with a hitch... or two. Between the club owners final payment due complaints, Jeezy's low budget host hotel and a false attempted rape charge, its no wonder Russell can barely find it in himself not to steal his honeymoon money.
 
Obviously the films budget went to the pockets of Ice Cube and Mike Epps as the rest of the move left nothing to be desired. The poor comedy and pathetic attempt to make fun at stereo types in the black community was just plain awful and really could have found a better place to exist... like the cutting room floor.
 
What was even worse was the way the women were portrayed as money hungry, I'm gonna have your baby and get paid losers. As not only a writer but an African American who has the chance to get films the greenlight, Ice Cube should have gone the other direction instead of selling out to Hollywood's depiction of people of color.
 
Even better, Ice Cube like director John Singleton could have funded the film himself leaving a better taste in the mouths of the viewing audience majority African American who by the months delayed and limited theatrical release going straight to DVD did nothing to support the project. A target market clearly poorly judged by the nuances of Hollywood.
 
DVD Release Date: November 24, 2009
Run Time: 85 Minutes
Rated R

 

 

 

 

 

 

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