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I’ve
listened to a couple of your tracks and
you are mean on the mic. You are so
aggressive. Has anyone ever told you
that you talk at them and not to them?
And if so, it’s reflected in your
lyrics.
Ms. Re’:
Yes. And I mean that shit. I
guess you can say it’s from the family I
was raised in. I’m from a southern
Baptist family and I have always been an
aggressive out spoken kid. And they
always told me to shut up because they
knew I was gonna say it. They knew as
soon as I could think it up, it was
gonna come out. And I remember thinking
that as soon as I get the chance ain’t
nobody gonna tell me shut up. So now,
I’m grown and as you can tell music is
my alter ego. So I’m gonna say what the
hell I need to say. And I’m gonna say it
like I mean it cause that’s been
something I’ve wanted to say; been
meaning to say…that’s why it comes off
like that.
Well you
know how men feel about aggressive women
in the industry. Are you ready to be
crowned ‘Queen Bitch’?
Ms. Re’:
Well, Queen Bitch no. But Da Boss
Baby…yeah. That’s me. I’ve got my own
title. Yeah, I’m aggressive but I’m a
sweetheart. Unless you push me. I ain’t
no killer but don’t push me. So, I just
prefer Da Boss Baby and to me what that
means is…I can be a bitch but I’m just
about mine. I’m not about stepping on
nobody’s toes. But it is about you being
conscious stepping on mine.
Is being
in control the reason why you started Da
Boss Baby?
Ms. Re’:
Probably. That’s definitely one of the
factors. One of the factors is I’m just
that boss personality. I like to call my
own shots. I’ve always been that way.
And being that way and going against
these hard headed ass men who think oh,
she a woman she don’t know shit…it just
all kind of came into play. It was meant
to happen that way. I believe, the way I
was raised, that nobody is gonna give
you shit. You gotta go get it so…I go
get it.
Well, you
started your own entertainment company;
how does that work for you? You’re an
artist and the President, along with 2
other partners. How do you manage the
time between the two roles?
Ms. Re’:
Yeah. I am. To be honest, I think
we never really…President, CEO…everybody
just know this my shit. So, it’s not
even questioned. But I pretty much run
it all. Everything. Its successes; its
failures; it will be on my shoulders. It
makes it really hard to balance that and
be an artist because as an artist, if
I’m stressing’ and I’m going through
something, having anxiety attacks and my
mind is all over the place; I’m just not
that creative. So the way that I do it
is, I find balance and I take about a
few weeks here and I’ll be an artist and
I’ll take about a month and a half and
I’ll run the business. I just go back
and forth and at times I just put
different hats on.
So when
you are out there performing you do have
back up that covers you?
Ms. Re’:
I do have 2 business partners and pretty
much…if I had enough of it I just keep
them abreast of what’s going on or I
just give it up. That is generally what
I do when I decide, ok, next week, I’m
an artist. Don’t call me, call Polo;
call Walter. We just work it out like
that.
Why is it
that you decided to bring in partners
instead of running the operation on your
own?
Ms. Re’:
Well, for one cause I need help and I’m
not too big to accept that. I can not do
it all. Me by myself is like five
different people anyway. So if I had
like, another 2 clones…but I don’t so
this is as close as it gets for me. I
think of stuff and then I end it off.
And then I got 10 other things.
Sometimes we’re swamped but we’re doing
the best we can.
Independent labels have more options
then majors. Do you think artists will
capitalize more because of this?
Ms. Re’:
Yes. I have noticed a bigger
trend over the last…at least five years,
that people, especially from me being
from Louisiana, people that I knew who
were the underdog of the home town team
making noise in New Orleans or Baton
Rouge, next thing you know its all over
the world and everybody’ thinking its
brand new…but its inspiration to know
where this independent music came from.
That inspired me. Now I’m in Houston and
everybody knows there’s this ton of
independent people coming out of
Houston. I’ve been able to see it first
hand by moving from Louisiana to
Houston. I’ve seen the independents
slowly taking the industry. They’re
coming in, landing everything and
getting it.
In your
opinion, is there more money in being
independent than major?
Ms. Re’:
Honestly. The point that I’m at
is…my intent is to establish myself as
an independent. There is no doubt that
the majors are playing monopoly and can
get into places and put me into places
that I can not possibly do by myself.
The key is, for me, to get the best
deal, the best opportunity that I can
get. And the best way to do that is to
provide that first for myself. So I see,
once I’m proven, meaning once I’ve
earned my own respect…I’ll get a better
shake at the deal. I’ll get a bigger
chunk of that pie. That’s all.
How do
you go about establishing yourself first
as an artist so that the majors can take
notice of you?
Ms. Re’:
I just write good music and I
network with good producers and people
who are passionate about the industry;
people who are also moving and shaking;
and to just get my face and my music in
the press. I meet people…Paul Wall got
this internet going crazy. That
(internet) has been a success for me.
The internet gives me a huge amount of
exposure. As an independent I’m on a
small budget. That’s basically the key
right there. To expose myself, get the
feedback and keep giving it to them.
Lots of
artists start labels as well as average
business people. They start out with
their own companies and have an ulterior
motive to get picked up by a major
company. 2 things Ms. Re’, what do you
say to your staff who’s been behind you
all this time only to get picked up and
possibly replaced with Major Label
employees and why settle for cents per
album when you can get more for your
dollar as an independent artist?
Ms. Re’:
Hell no. That’s a no go and a no no!
Cents on an album, we would continue to
eat independent money. Honestly, I mean,
I’m not necessarily drowning and waiting
for somebody to save me. I do music
because I love it and I write music
cause I am an artist. And that’s cause I
do what I do. So, if I never eat, I’m
gonna write and record music. And the
reason that I do it independently is so
that I can call my own shots. I can say
when I wanna write, when I want to
release…if I don’t want to do that song;
and that’s fine for me because it all
depends on what people consider success.
I don’t need to be a household name and
be away from my family and friends 95%
of the time in order to do that. And
come home and owe everybody money and
get .10 cents on an album…is not
success. I would much rather be
independent. And that would be were I
started anyway so. I’m good with that.
However it works out. I’m hoping I get a
good deal. But we’ll just have to see
what a good deal is.
Who would
you be interested in signing with?
Ms. Re’:
Nobody in particular. Who ever is
coming with the right deal and the right
resources? I do have an entertainment
lawyer that does that type of research
for me. So I try to not to even really
get into that. I don’t want to get
emotional about any of that. He would
advise me. That’s his job.
You said
‘that’s his job’…
Ms. Re’:
Right. God gives us all gifts. So you do
you and I’m gonna do me. Man, being an
artist dealing with producers,
engineers, graphic designers,
photographers and everybody else. I
mean, that’s a whole lot of work. I’m
not really that keen on stressing and
worrying about what the next move is in
the industry. I stay abreast as much as
possible but if that’s the attorney and
that’s what he does, I’m going to trust
him to do it.
Trust is
a big thing in this industry.
Ms. Re’:
It is a big thing. And for me to
find somebody that I can say T R U S
T…that’s huge. I don’t love ‘em dog.
I don’t trust ‘em dog.
Just to
hear you speak…girl…you are so damn
southern!
Ms. Re’:
I am southern. And I just love
it.
What is
your version of the difference’ between
southern hip hop and northern hip hop?
Ms. Re’:
Sway. Style. We just got swag
about us. It’s something about the way
that we came up. The south is also
affectionately called the Dirty for
different reasons. And it’s just a
different mentality and mindset to us.
When you are the underdog and you have
all this opposition you build a
resistance to it. And then you also
elevate and graduate to that next level
of how to go and get it; how to step
your game up. And that’s just pretty
much southern rap in a nutshell. So,
anything that you got to say, I got one
up. That’s where the shining comes from.
You just not gonna out do me. The
cockiness, the swagger; I’m just gonna
let you see that I’m not gonna be out
done. And that’s just how I feel. It’s
just the nature of the beast. That’s
just the south for you. That means that
I’m gonna talk more shit than you. My
rims are gonna be bigger than yours. I’m
gonna have more ice than you and I got
more ho’s than you. That’s just how we
do.
More ho’s
huh?
Ms. Re’:
I got more ho’. More bitches.
More baby mama’. Whatever. I’m just
doing it so big.
50 Cent
made the comment that southern rap has
no lyrical content, although he has a
southern rap artist on his label. What
is your response to 50 Cent?
Ms. Re’:
Listen.
That’s all. Listen and to each its own.
Some people say be quiet. Some people
say shut the fuck up. It just depends on
what are you listening for? Cause when I
hear a lot of metaphors…it just depends.
If I don’t live in that world, I can’t
relate to it. And I might say that ain’t
about nothing. So, to each its own…what
are you listening for?
Why has
the world taken so long to recognize
southern rap artists?
Ms. Re’:
I just think its all in time. The south
has been oppressed from the very
beginning and the south has always been
unfortunately labeled as ignorant and
that’s because of slavery and because
our people were oppressed and we were
not afforded all the opportunities that
people in New York, West Coast or where
ever they were afforded. They just kind
of forgot about us. I think that’s why
we’re so hungry and aggressive right
now. And you can’t back us away from
that goal.
What is
your style of rap?
Ms. Re’:
Reality? Umm…I don’t know. I just
do me. I never really considered me a
style. I would definitely say it’s
southern because I’m southern. I just
say what’s on my mind. I have an alter
ego that I let loose from time to time.
But generally I just tell the truth.
What will
you bring to the table in regards to the
female traditions of rap?
Ms. Re’:
I ain’t stepping on no toes. I
want to but I ain’t even gonna do them
like that. That’s private. LOL.
I’m gonna
bring maturity. From what I see and no
disrespect but …well, let me go on and
get bossy with it. There is more to
being a woman than having a pussy.
Excuse me…I didn’t want to offend nobody
but I’ve been wanting to say that. You
can quote me on that. There is more to
being a woman than that. There are other
things that make a woman a woman without
tits and ass. The struggle is not
independent of men. Hard times, being
victims of the ghetto. Being a
fatherless child. Hand me down clothes
and lights cut off. That is not
independent of men. But for some reason
all the men want to hear us say about
our asses and all that stuff. We lost it
somewhere. We brought if from them. So
I’m here to take the game back from my
sisters. For my women. Not saying I aint
sexy as hell and they don’t know either,
but…we aint’ talking about that right
now so…we gonna keep it grown and sexy.
Your
experiences inspire you. But the people
who are inspired by you…what advice
would you give them?
Ms. Re’:
Love yourself first. Listen and
take things into context. Do the
research. Just because I say I don’t
love a nigga I don’t trust a bitch don’t
mean I’m just totally ignorant. I’m just
saying put things into perspective. And
at the same time, more than anything
just be true to yourself cause I’m doin’
me. Everything about me may not inspire
you. There may be something’s about me
that you like and some that you might
want to throw away. Just be true to
yourself cause that’s all I’m doing.
How can
hip hop save America?
Ms. Re’:
If the artist would be more
conscious and speak up. And to be more
accountable for what they are doing. We
can say I don’t want to be a role model
I didn’t ask to be that but regardless
of what you asked for we hold a place.
We are a cut above and we just have to
start taking accountability for that. So
generally I try not to promote and push
out things that I don’t necessarily
believe. Everything for me is not for
you. But just be accountable.
What is
the best lyric you’ve ever said?
Ms. Re’:
Hmmm. I got chills on me cause I got
just so many. I’m gonna say one line and
I’m gonna regret this as soon as I say
it cause …I ain’t just grimey I’m
greasy. Down right nasty. Take a slight
shit on a track now it’s a classic.
Now if that ain’t southern swag…if that
ain’t it right there then…I don’t know.
Contact Ms. Re':
www.dabossbaby.com
http://www.myspace.com/bossbabyent
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